10 Ways Writers Can Cut Filler and Fluff From Their Content

Freelance writers, content marketing professionals and other business communicators know filler and fluff are bad for content, but sometimes they’re difficult to avoid in the writing process. Audiences want immediacy and relevance. Content that fails to deliver within a glance will likely be abandoned in favor of other sources. So how ...

2022-11-11T14:00:43-05:00November 11, 2022|Resources|

Is Forming an LLC a Good Idea for a Freelance Writer?

Freelancing is a popular form of income, with nearly 60 million freelancers operating in the U.S. alone. Thanks to technology, many others are contributing from overseas. While freelancing can take many different forms, one of the most common pursuits is freelance writing. Working in written content creation is fun, accessible and ...

2022-10-20T16:53:06-05:00October 20, 2022|Resources|

Scale Your Writing with Freelance Writers

What’s more important than the visuals or design of your website? Your content.  It’s nearly impossible to become a leader in the industry without maintaining a blog due to its impact on your ranking on search engines, which drives your sales and your online exposure.  Blogs became mainstream in the mid-2000s ...

2022-09-22T12:53:59-05:00September 22, 2022|Resources|

How to Use Brand Journalism to Propel Your Content

What do Nike, Intel, and Marriott all have in common? They’re using branded journalism to promote their brands. What do you have in common with these brands? You can easily take the same approach and make your company succeed. You may assume that setting aside the bulk of your marketing budget ...

2022-09-15T09:15:45-05:00September 15, 2022|Resources|

Find Your Voice — and Tone — With a Professional Writer

Writing is about connection. Especially in a post-pandemic world, your audience craves the feeling of a connection to your brand. So, how do you cultivate that connection?  You’ve probably already built your target audience profile and determined “who” it is you’re trying to reach. As you realize how you will connect ...

2022-09-01T18:00:45-05:00August 31, 2022|Resources|

Driving Patient Acquisition Using Brand Journalists

When it comes to bringing in new patients, your healthcare practice’s use of technology is imperative. In fact, 60% of younger patients — the demographic you’re likely targeting — will happily leave a practice over a bad technological experience. For some, this means digital billing and automatic scheduling. For others, this ...

2022-09-01T17:56:33-05:00August 25, 2022|Resources|

Proposal Writing Tips for Professional Writers

Cover letters are the Rorschach test of the hiring process. What is included — or left off — in a cover letter can make or break a job candidate, regardless of the industry.  In a 2020 survey by ResumeGo, researchers found that 87% of hiring managers actually read cover letters, and 65% ...

2022-07-27T20:58:54-05:00July 27, 2022|Resources|
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